Background of the Study
Corporate social responsibility (CSR) has become an integral part of business operations, influencing corporate reputation, stakeholder engagement, and sustainable development (Ogunleye & Bello, 2024). CSR initiatives vary across industries, with manufacturing firms focusing on environmental sustainability and banks prioritizing financial inclusion and community development.
Dangote Cement Plc, as a major player in Nigeria’s manufacturing sector, invests in community development, environmental sustainability, and economic empowerment programs. On the other hand, Fidelity Bank integrates CSR through financial literacy programs, small business funding, and social impact initiatives (Adebayo & Okonkwo, 2023).
Despite the increasing adoption of CSR in Nigerian businesses, the effectiveness and impact of these initiatives vary. This study compares CSR practices in Dangote Cement and Fidelity Bank to determine their contributions to social and economic development in Borno State.
Statement of the Problem
While CSR has been widely embraced in Nigeria, there is ongoing debate about its impact on corporate performance and community development. Some businesses engage in CSR as a compliance measure rather than a strategic initiative, limiting its effectiveness (Nwachukwu & Salisu, 2024).
Manufacturing and banking sectors adopt different CSR approaches due to the nature of their operations. However, there is limited research comparing CSR effectiveness in these industries. This study seeks to evaluate CSR strategies in Dangote Cement and Fidelity Bank to assess their contributions to corporate and societal development.
Objectives of the Study
1. To examine CSR initiatives implemented by Dangote Cement and Fidelity Bank in Borno State.
2. To compare the impact of CSR activities in the manufacturing and banking sectors.
3. To identify challenges affecting CSR implementation in both organizations.
Research Questions
1. What CSR initiatives are implemented by Dangote Cement and Fidelity Bank?
2. How do CSR activities impact communities and corporate reputation in both sectors?
3. What challenges hinder effective CSR implementation in Dangote Cement and Fidelity Bank?
Research Hypotheses
1. There is a significant difference in CSR practices between the manufacturing and banking sectors.
2. Effective CSR positively influences corporate reputation and stakeholder engagement.
3. Challenges in CSR implementation reduce its impact on community development.
Scope and Limitations of the Study
The study focuses on CSR practices in Dangote Cement and Fidelity Bank in Borno State. A limitation is that CSR impact may vary based on company size, industry, and geographic location.
Definitions of Terms
• Corporate Social Responsibility: Business practices aimed at promoting social and environmental sustainability.
• Stakeholder Engagement: The involvement of communities, customers, and employees in corporate initiatives.
• Sustainable Development: Economic and environmental growth that meets present and future needs.